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trezoid β€” Typography
Published: 2013-02-28 06:56:20 +0000 UTC; Views: 16233; Favourites: 23; Downloads: 0
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Description body div#devskin9365326 * { background:transparent none; border-width:0; font-family:'open sans', verdana, sans-serif; } body div#devskin9365326 .gr1, body div#devskin9365326 .gr2, body div#devskin9365326 .gr3, body div#devskin9365326 .tri { display:none; } body div#devskin9365326 h2 img { display:none; } body div#devskin9365326 .timestamp { display:none; } body div#devskin9365326 .f img { display:none; } body div#devskin9365326 h2 { font-size:65px; font-weight:100; } body div#devskin9365326 h2 a { color:#222!important; } body div#devskin9365326 .text, body div#devskin9365326 .text .inverted { font-size:18px; font-family:georgia, times, serif; line-height:26px; letter-spacing:0.3px; color:#222; } body div#devskin9365326 .inverted { background:#222; color:#ddd!important; padding:3px; } body div#devskin9365326 .brush { font-family:'brush script std'; } body div#devskin9365326 .ver { font-family:verdana; } body div#devskin9365326 .fix { position:static; top:0; left:0; width:100%; height:32px; background:#f00; }

One of the most frequently overlooked sections of a journal skin, typography is something far more challenging to get right then people think. You see, it's far more then just picking a font and dumping it in. It is, in fact, an art form.

Now, I could waffle on at length about why typography is so damn cool and important and all that, or I could just get to the damn point: How to use typography effectively in your journals.

The first rule to remember is people have to read it. Yeah, that 10px san-serif font may look great on your screen, but for someone reading on a phone, or on a higher resolution screen it's like stabbing them in the eyes repeatedly. Keep your text big. 16px is a good size for longer form body copy, and is about the size of print in a book on most normal screens.

Secondly, not everyone has their brightness and contrast the same as yours. Text, especially when it's designed to be read, should have a high contrast against the background. Whether that's dark text on a lighter background, or Light text on a dark background you need to keep a good level of contrast, but don't use straight black or white for text. You see, there is a limit to how much contrast is easy to read, and once you start getting to pure black on white or the reverse things start going strange. In this skin I've used #222 for all the text.

Finally, choose easily readable fonts. So you might love Brush Script, but don't use it for your body text. It's hard to read, and not everyone has it installed (If you don't have it installed and are confused, you're a perfect example of what I'm talking about). So you have 400 fonts installed. Great. Super for you. Most people don't. For journal skins, stick to common fonts like georgia (this skin) or verdana.

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Comments: 14

adiosssss [2015-07-07 16:08:18 +0000 UTC]

I wonder if the trend in using larger fonts on the web stems not from an increased desire for readability but a decrease in attention span.

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AkashiCloud [2015-06-14 23:24:05 +0000 UTC]

I love you for writing this.

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Zarryberry [2015-04-11 13:50:16 +0000 UTC]

With the rise of web fonts at a web designer's disposal, using web-safe fonts isn't priority anymore so long as your embed codes are put in the right spots.

Responsive design is also a good thing to keep in mind when developing assets for the web, as it takes care of people using different devices to view the same content.

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WendysKaleidoscope [2014-12-22 15:56:06 +0000 UTC]

Yes! The smartest journal I've seen in a long time. Not very people can appreciate the importance of good typography!

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EloquentDeficiency [2014-01-06 05:18:07 +0000 UTC]

journal skins are like, so much more than they appear. sheesh. sheesh it's hot in here

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rmford [2013-11-10 11:00:44 +0000 UTC]

Do you feel that serif/sans serif makes much of a difference? I remember reading somewhere (I think) that serif is better on paper, sans better on screen?

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trezoid In reply to rmford [2013-11-11 01:14:09 +0000 UTC]

While it does to some extent depend on the font, sans-serif fonts are usually easier to read on screens at normal body copy sizes. They normally have generally better rendering on screens, especially at smaller sizes, and have less of the extra clutter that the serifs tend to add.

The big thing to remember is that serif fonts are designed for high-DPI (300, normally, compared to screens 72-120ish) and relatively large sizes (16point is about the normal size of book print, while screen text is frequently around 10point, after px conversions), so the extra details of a serifed font are actually properly defined. It's not really a hard rule though. If you use larger body copy (for example, the 16px I've used here) serif fonts can looks very good, but you have to be sure you give the text enough space.

Far more important for general ease of reading though is picking a font actually designed for screen use. For example, Georgia, a serif font actually designed for screens works far better then Helvetica, a sans-serif font designed for print.

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Sugaree-33 [2013-11-08 01:55:59 +0000 UTC]

This is so great, I think a DD maybe

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littlemoccasinboots [2013-10-29 02:00:51 +0000 UTC]

they teach me this stuff in collegeΒ 


I love typography and I hope I can do it justice at some point if that makes any sense

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trezoid In reply to littlemoccasinboots [2013-10-29 02:08:41 +0000 UTC]

Yeah, typography is pretty awesome

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littlemoccasinboots In reply to trezoid [2013-10-29 06:13:45 +0000 UTC]

yes sir it is !!!!!

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chasingbutterfly [2013-07-28 05:51:01 +0000 UTC]

Exactly!

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miontre [2013-03-16 09:19:20 +0000 UTC]

I support this message.

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rotane [2013-03-05 17:03:07 +0000 UTC]

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