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michaelspitz — 3F : Fresh Fast Food
Published: 2010-07-04 02:41:33 +0000 UTC; Views: 2863; Favourites: 23; Downloads: 0
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Description
Logo designed for a quick stop sandwich stop in Vladivostok, RU.Related content
Comments: 24
Haha, dude, this is great. My only hang-up is I feel like fresh fast food should be centered with the graphic or extend the entire width of the graphic.
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Ha! Cheers! 
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Yeah, I saw that after I posted my comment reading through the other comments, I'm such a noob 
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Primarily in halftone... HERE > [link] & [link]
We've got flat versions as well, but those are mostly for small scale packaging.
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I'm certain this could have been produced in a more graphic/solid shape format and still felt sandwichey. :-\
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Well the clients happy, and we went through a variety if format changes along the way... When it comes down to it, I think this is in fact exactly what they were looking for...and indeed the halftone versions were directly requested.
I do think the idea along with the execution is fairly solid...but as always, you know I appreciate the feedback
If you're interrested, you can check out one of the alternate proposals here > [link]
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It's of course very important to make the client happy.
You know me, I like my logos made out of solid shapes. They're just more versatile that way.
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Indeed
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Cheers! Thanks very much!
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Thanks a lot! In fact sandwiches actually form both the '3' and 'F' > (3F)
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Oh, i see... Anyway it's difficult to decode the sign
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Great logo. Just a thought, I would have shadows on the indentations on your rolls. Just me.
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Thanks a bunch! For the branding/printing applications, I designed a 3 color halftone version, as well as a flat color version, with B/W translations to match. While this version was designed for the full color sign-front, I honestly tried to limit the details and additional shades, so as to associate clearly with its re-ducted counterparts, and still infuse some added dimension. Shadows on the rolls are a nice thought...but I figure if they're not to increase the clarity of the read, I'd typically assume keep to a simple as possible. Definitely appreciate the thought though!
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No probs. I noticed that you used subtle brown-toned shadowing on the bottom ends of the rolls, and I thought you could have carried that style throughout your design. I understand where you are coming from... keep it simplistic. It is a logo, not a painting of course. Best of luck with your future designyness!
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